The gig:
Fisher nuts
Fisher Nuts social posts drive to and contain inspirational recipes, giving customers endless ideas for how to use their nut purchase.
Social media for Fisher Nuts is a key sales driver, as it encourages customers to finish their purchased nuts faster through recipe content.
I worked with the social planning team to create recipes for our shoots, as well as shot the custom photography for many recipes and posts.
360 Program
Pintrest posts with inspirational recipe content and photography
Facebook posts linking to Fisher Nuts website
Twitter posts with sharable content
My Role
Art Director, Blue Chip Marketing WW
Concepting + social planning
Photography captures + set design
Retouching
Social layout