Starbucks Signature Aisle is a national retail program designed to elevate the in-store coffee experience and support grocers within the category. Originally launched in 2013, the program has expanded across major retailers, evolving seasonally to showcase limited-time products and messaging through modular displays and adaptable creative.

I led the Summer Signature Aisle design and photoshoot, where our team set out to capture the warmth and vitality of the season. Through thoughtful use of lighting and color, we highlighted key summer moments—from bright, refreshing mornings that start the day to sun-drenched afternoons that keep it going. The final in-store experience delivered a cohesive, energetic expression of how Starbucks fuels life throughout the summer.